Promoting The Industry

Our goal is to generate great publicity for BedandBreakfast.com members specifically, and for the B&B industry as a whole. In this issue we cover:

Let’s Hear It From Innkeepers

Posting Specials

Recent Media Coverage

Let’s Hear It From Innkeepers

“Thanks again for always looking after all of us Innkeepers with your great press releases.”   - Peggy and Bill, Angels' Watch Inn, Westbrook, CT. 06498

 “Thank you for your great connections to the media and your ideas.” Pam Thorsen, Thorwood and Rosewood Inns, Hastings, MN
 

Posting Specials

From time to time, when a reporter’s inquiry or some other rush request puts us on a tight deadline for information, we look to the Specials page on BedandBreakfast.com, especially the special interest packages (Family-Friendly, Girlfriends Getaways, Outdoor Adventures, Seniors are Special, etc.)

For example, the popular magazine Cosmo Girl referred to the Girlfriends Getaway Specials on BedandBreakfast.com in a recent issue.  And as you’ll read below, those who participated in the ‘Tanks a Lot!’ free gas promotion received plenty of publicity from media hungry for stories about battling rising gas prices.

• Log in with your property ID and password, then click the link to "Specials" under free member benefits.

• Under "Special Summary," click the theme of your choice from the drop-down menu, and combine a promotional rate with whatever tempting treats or special event tickets your guests might enjoy.

• To see the specials that have already been posted by your fellow innkeepers, visit our Specials page and click the dropdown box.

The media uses BedandBreakfast.com’s Specials Pages to advise readers about great packages.  Read below how Woman’s World Magazine mentioned BedandBreakfast.com’s Girlfriends Getaways Specials in a recent issue.

Recent BedandBreakfast.com Media Coverage

First of all, many thanks to those who responded to recent Publicity Leads where we asked for information about One-Tank Getaways, Fall, Halloween and Girlfriends Holiday Shopping packages.   If you did not receive the publicity lead,  Log in with your property ID and password, then check the Innkeepers Inbox in your home base for one marked 'URGENT: Publicity Lead from BedandBreakfast.com.' 

BedandBreakfast.com stories resulted in over 33 million media impressions from June through early August. If this coverage had been purchased as advertising, the value would exceed $67,000.  Here is some of the recent coverage:

Just prior to Labor Day, SmarterTravel.com’s Weekend Escapes newsletter featured a story about how to find the best B&B. BedandBreakfast.com was the lead-in for the story, and Sandy Soule was quoted with cost-saving tips for those planning B&B vacations. The same article appeared in SmartTravel.com’s Deal Alert newsletter. 

Appearing on I-Newswire, BedandBreakfast.com’s story about affordable family vacations featured  members from California to Maine with the headline, “Gas Prices May Be Soaring, But B&B Vacations Are Still Affordable ...”  

Frommers.com advised readers to look to BedandBreakfast.com for fall foliage packages, explaining: “Those looking for packages oriented around a specific type of accommodation -- namely, a bed and breakfast, can try www.bedandbreakfast.com, an extensive site that ranks small and large cities and advertises tons of deals.”  

John Hilferty, Senior Columnist for the Philadelphia Inquirer,

featured a number of the packages highlighted in the “September is for Seniors” release BedandBreakfast.com distributed in August.  

The BedandBreakfast.com Awards continue to receive great publicity.  RoadandTravel.com, a popular website for women,  picked up the story and featured a photo from the porch of the Eastman Inn in North Conway, NH. Additional pick-up has appeared throughout North America including the Ottawa Citizen, Salt Lake City Tribune, Maine Sunday Times, Westchester (PA) Daily Local News, and many more.  

In July, Woman’s World Magazine mentioned BedandBreakfast.com as a great resource for Girlfriends Getaway Packages.

This Month's Sponsor

Online Trade Show

Gift Certificates

BedandBreakfast.com Gift Certificates have changed to an electronic format. Funds for redeemed certificates will be transferred directly into your bank account within four business days! No more certificates to mail! Don't miss out! To join the 3900 participating inns, just log in to your home base with your property ID and password, or click here for more information.

Traffic statistics

Log in with your property ID and password for details on the number of page impressions and click-throughs your B&B has received as a result of all BedandBreakfast.com online marketing, including property listings, Featured Property, and Inn of the Month advertising. More information

Member Information

To update your entry, post specials, and renew your membership, please log in with your property ID and password. Can't remember your password? Click here, then enter your property ID and we'll email it to you. Don't like your password? Once you're logged in to Home Base, just click "Membership," select "change password" (#7 in dropdown menu), and choose another that's easier to remember. More information

Inns for Sale

"We advertised our B&B in your Inns for Sale section in January, and started getting inquires a week later. In February, a couple came from Florida to visit us in Cat Spring, Texas. We made a deal, and they begin officially on April the 5th as the new owners. What you are doing really works." Sunny and John Snyder. Read more...

Online Bookings

Taking real-time, online reservations is the most effective way to transform your BedandBreakfast.com listing into a 24/7 sales engine.  For details, log in to your home base with your property ID and password, and click “Online Reservations.”

Innkeepers Information Center

Need more info? You’ll find lots of educational articles on our site for your convenience.

•  Resource Library
•  Member Checklist