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October, 2003

Best of BedandBreakfast.com Awards Program

BedandBreakfast.com Awards We are delighted to announce that in less than two weeks, the Best of BedandBreakfast.com awards program received nearly 3000 votes. B&Bs in 49 U.S. states and the District of Columbia have been nominated, as well as inns in 20 countries around the world. If you have not yet started telling your guests about this program, wait no longer!

FREQUENTLY ASKED QUESTIONS (FAQ)

What is the goal of this program? You've worked so hard to make your property the best it can be, and we want to help you get the recognition it deserves! The Best of BedandBreakfast.com is an awards program designed to let inngoers vote for their favorite B&Bs. The major goal of this program is to get maximum publicity for the B&B industry by creating a first-ever international online awards program. With over 750,000 users to our site every month, plus the additional support of our member inns and B&Bs, we should be able to get some great participation and give our industry the kind of prestigious exposure magazines like Conde Nast and Travel & Leisure provide to hotels.

What is the deadline? The voting deadline is April 30, 2004, so don't delay!

What does it cost? Absolutely nothing. Any property that meets BedandBreakfast.com eligibility requirements qualifies for this free recognition program.

How will it benefit my property? Winners can place a "winners" badge on their website and on their BedandBreakfast.com listing, and receive an attractive certificate (suitable for framing). They will be featured in a national media campaign, and will be assisted in publicizing the award to their local media. The top ten winners overall will also get a one-year free Platinum membership. Consumers will be able to find award-winning inns via a new search tool that will be added to the BedandBreakfast.com website.

How can people vote for my inn? We will be encouraging travelers to vote using several methods:

  1. BedandBreakfast.com website: Badges, banners, and website copy will encourage people to "Vote for their favorite B&Bs." A button on your city page and your property page will link to a voting page that will automatically display the name of your B&B. All voters will be eligible to win BedandBreakfast.com gift certificates in monthly $100 drawings and $500 grand prize. Over 750,000 site visitors a month will have a chance to vote for your B&B.
  2. Voting link on your website: To place both the badge and the text links on your home page please click here for instructions.
  3. Print reminders: We suggest that you print out reminders to encourage guests to vote. Place them in your guest rooms, information folders, and/or at your check-out area. Print ballots will not be available or accepted.
Click here to print:
    a. One voting reminders per page
    b. Four voting reminders per page

These files are in Adobe Acrobat® Reader™ format.
For a free download please go to:

How many winners will there be? Winners will be announced all for these categories on a state/province, national, and international basis. We anticipate that there will be over 500 winning properties worldwide.

  1. Best overall
  2. Most romantic
  3. Most family friendly
  4. Most business-traveler friendly
  5. Most pet friendly
  6. Best food
  7. Best service
  8. Best value
  9. Best hospitality
  10. Best breakfast
What if someone tries to "stuff the ballot box?" The voting process is programmed so that if someone tries to vote for the same property, in the same category, more than once, they will be reminded that they have already voted in that category. In addition, when the voting process ends (April 30, 2004), votes for the winning inns will be checked, and email addresses tested for validity. If suspicious voting patterns are detected, the affected inns will be disqualified.

Why are BedandBreakfast.com awards badges different from those of other Internet inn directories? Follow the easy instructions provided above and your inn's name will appear on the voting page when the badge and/or text link is clicked. Use the code we provide to ensure that the voting page appears in a new browser window, and doesn't take folks off your own website. To see your inn's own voting page, go to your listing on BedandBreakfast.com, then click the link that reads Vote for this B&B in the upper right-hand corner of the page. Your inn's name is there automatically!

Some inn websites display multiple badges, linked to the home pages of other inn directories. Consider carefully whether this really benefits you. Although experts disagree (what else is new?), the current thinking is that links off your website offer little or no enhancement to your standings in the search engines. We recommend adding such links only when a specific advantage exists, such as a link to an availability calendar, to information on local events and attractions, and/or to an awards program that can bring your inn significant benefits. When linking, be sure to code it so that another browser window is opened, to lessen the chance of potential guests leaving your website.

Doesn't BedandBreakfast.com get a big boost in the search engines from all those additional links? By asking our members to link to us, our standing in the search engines may be enhanced, just as our members' search engine results are enhanced by our links to them. In this win-win situation, the more traffic BedandBreakfast.com gets, the more reservations are produced for our members. In addition, unlike the links used by some of our competitors, which take inngoers from an inn's website to the home page of another inn directory, our links are taking them to a voting page personalized with their inn's name.

What is BedandBreakfast.com going to do with voters' email addresses? We will not do anything with the addresses unless we receive the voter's permission. Once we have their permission, we can promote programs that benefit our members, from Hot Deals to Gift Certificates to our free travel newsletter, the BedandBreakfast.com Report.

Why have you selected this time period for the voting? We launched the awards program as soon as the technical aspects were complete. We selected the deadline to ensure maximum media exposure for the winning inns during the peak travel season. After this initial period, we expect voting to be on-going on a year-round basis.

Do larger inns have an unfair advantage? Bigger properties have access to a larger audience of potential voters, but bigger is not always better when it comes to choosing a favorite B&B, especially in the categories of best service and hospitality. Any innkeeper who links the voting badge from a prominent place on their website and who makes the printed voting reminders readily available will have a huge advantage over innkeepers who just wait for travelers to vote only from the BedandBreakfast.com website. If we find that the results are skewed towards larger properties, we will consider adding separate voting categories for both large and small categories in future years.

Do inns in smaller states have an unfair advantage? It may be easier to be voted the most romantic inn in Delaware than for California, given the fact that Delaware has just a fraction of the number of properties as California. On the other hand, California attracts far more traffic and its B&Bs will get many more votes. If a particular state or region doesn't receive a critical mass of votes, no winner will be chosen. If a state or region gets a huge number of votes for a particular category, second and third places winners will be added.

We want to hear from you! The Best of BedandBreakfast.com is a brand-new program, and we welcome your recommendations, suggestions, and criticisms, so that we can change, adjust, and improve it as much as possible, to provide maximum benefit and recognition for all.

This Month's Sponsor
Flavia
Online Trade Show
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Gift Certificates
Inn at Occidental, Occidental, CA
More gift certificates are sold during the holiday season than any other time, and the lucky recipients will soon be searching for B&Bs that will redeem them. Don't miss out! To join the nearly 3000 participating inns, just log in to your home base with your property ID and password, then click Gift Certificate Program.
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