Pay-Per-Click Marketing

Eric Goldreyer

Are you getting your share of the Internet travel market? Put your money where the market is with: A well-designed, up-to-date website Good representation in major Internet directories Effective search engine optimization (SEO) Participation in pay-per-click Internet marketing More about pay-per-click

About our Sponsor

Looking for a sure-fire way for more customers to find you? Inns.com is a pay-per-click (PPC) lodging directory for all independent properties, brought to you by the creators of BedandBreakfast.com. Bids start at only ten cents, with no set-up costs or annual fees. Visit www.inns.com to check out our introductory savings!

Best of BedandBreakfast.com Awards Program

2004 winners have been selected, and you can read all about them here. Voting for the 2005 awards is well underway, and over a thousand votes have already been tallied. Don't miss out on this great B&B marketing opportunity. Posting a badge on your home page is the easiest way to encourage guests to vote! The voting deadline is April 30, 2005! In addition to the chance to win a free Platinum membership, winning properties enjoy significant opportunities for some great publicity. More Info

BedandBreakfast.com Message Boards

If you haven't signed up for the BedandBreakfast.com Message Boards, log in to your home base and do so! It will only take a minute. Nearly 700 innkeepers have done so, and are sharing invaluable information. If you haven't yet posted a comment or question, please do so today! Try it, you'll like it!

Calendar of Events

Promoting the Industry

In recent weeks, BedandBreakfast.com stories reached over 12.8 million readers. If this coverage were purchased as advertising, it would cost almost $5,000. Recent publicity efforts have focused on the BedandBreakfast.com Awards, affordable summer getaways, and a special "Tanks a Lot" free gas promotion. If you weren't able to attend our PAII session which revealed what travel writers & editors really think, click here to read it.

Our Members Speak Out

Cornerstone B&B, Philadelphia, PA

We asked: : What's your outlook on summer reservations? Do you anticipate any increase in international or Canadian visitors given the weak state of the dollar? Read responses. Question for our July/August issue:  How do you deal with kids at your inn? Your own and/or those of your guests? Do you welcome children without restrictions? On a limited basis? Not at all?

Email your responses to InnkeeperNews@BedandBreakfast.com. If we publish your comments, we'll thank you with a $25 credit in our Featured Properties Auction program!

Time for a Smile

Book review: Think you know better than the experts? You may be right! Pick up a copy of The Experts Speak to read such illuminating comments as: "There is no reason for any individual to have a computer in their home." (President of Digital Equipment Corporation, 1977). Read more

Travel Trends

How do your guests measure up? According to the Orbitz "Hotel Habits" Survey, "52% of adult Americans who have stayed in a hotel for leisure do things in a hotel that they don't normally do at home, like throwing towels on the floor (25%), using more towels than necessary (24%), eating in bed (19%) or leaving the television on when not in the room (13%)." Read more

Advertising Auctions

BedandBreakfast.com Featured Property Auctions are an affordable, and effective way to drive traffic to your website. To make it even easier, we've introduced Auto Billing, designed to help you maintain a positive balance in your auction account at all times. The Inn of the Month averages double the click-through rates of the other B&Bs on the same city page, because of these significant benefits: Top placement on your city page Larger photo Custom marketing message Highlighted frame Try it and see for yourself! Read more...

Cleftstone Manor, Bar Harbor, ME

This Month's Sponsor

Online Trade Show

Click to visit our newest vendor members:

• B&B Team Realtors
• Innkeeping Specialists
• Innstyle Supplies & Linens
• New England Inn Brokers
• North Carolina Inn Brokers
• RusticDecorating.com Signs

More vendor info...

Gift Certificates

Woolverton Inn, Stockton, NJ

Watch your mail for big news on BedandBreakfast.com Gift Certificates, now changing to a electronic format. Funds for redeemed certificates will be transferred directly into your bank account within four business days! No more certificates to mail! Don't miss out! To join the almost 3600 participating inns, just log in to your home base with your property ID and password, or click here for more information.

Traffic statistics

Log in with your property ID and password for details on the number of page impressions and click-throughs your B&B has received as a result of all BedandBreakfast.com online marketing, including property listings, Featured Property, and Inn of the Month advertising. More information

Member Information

To update your entry, post specials, and renew your membership, please log in with your property ID and password. Can't remember your password? Click here, then enter your property ID and we'll email it to you. Don't like your password? Once you're logged in to Home Base, just click "Membership," select "change password" (#7 in dropdown menu), and choose another that's easier to remember. More information

Referral Program

Save hundreds of dollars in membership costs with the BedandBreakfast.com Member Referral Program. Log In here with your password & property ID for details.

Inns for Sale

"We advertised our B&B in your Inns for Sale section in January, and started getting inquires a week later. In February, a couple came from Florida to visit us in Cat Spring, Texas. We made a deal, and they begin officially on April the 5th as the new owners. What you are doing really works." Sunny and John Snyder. Email us today and we'll put you on our special offer mailing list. Read more

Innkeepers Information Center

Need more info? You’ll find lots of educational articles on our site for your convenience.

•  Resource Library
•  Member Checklist