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December 2008/January 2009

Online Reservations

Online reservations continue to increase in importance as more and more consumers demand real-time, instant reservations. This page will keep you up to date on industry trends and online reservation news; if you'd like us to address a particular topic, don’t hesitate to contact us.
 

Online reservations news
Tips of the Month

Innkeeper Comments
How to load rates and availability
Online reservations trends

Online reservations news

Promo for online reservations properties: Every month, BedandBreakfast.com runs a different promotion for online reservation properties. Travelers book an BedandBreakfast.com Online Reservations property, and they get $50 off their reservation. There is absolutely no extra cost to you for this extra marketing and exposure, so make sure you have inventory loaded to take advantage of these promotions!

Did you know? When you participate in BedandBreakfast.com Online Reservations, you are bookable on all these websites:



Load inventory to get more bookings:
Travelers are now making plans for 2009. Remember to put more inventory in the system now before you forget! With this shaky economy, you don't want to miss out on any reservations! Make sure that travelers have the chance to book with you when they search for available accommodations. Don't forget that you can always load inventory for up to two years in advance.

Click here for step-by-step instructions for loading inventory, or have us do it for you! Contact 800-462-2632 extension 4 or Reservations@BedandBreakfast.com.

More options for you: BedandBreakfast.com now offers two pricing options for the Online Reservations program:

  • NEW! 25% option – Properties have been asking for a lower rate on this program for some time, and we listened! Properties can now offer net rates that are 25% (instead of the usual 30%) below their retail rates. BedandBreakfast.com marks the room back up and sells it at the property’s normal retail rate. Minimum inventory allotments required.

  • 30% option – Properties can offer their rates at 30% below their retail rates. BedandBreakfast.com and our partner sites mark the room back up to the property’s normal retail rate and attempt to sell it. When we do, the property receives 70% of the value of the reservation. No minimum inventory allotment required.

Questions? Click here for Online Reservations information, or contact us at 800-GO-B-AND-B (800-462-2632) ext. 4 or Reservations@BedandBreakfast.com.
 

Tips of the Month
Put your best foot forward with excellent photography:
Are the photos on your listing clear, large, well-lit and up-to-date? Please upload your high resolution images, and we will send them to Expedia and hotels.com. If guests tell you that your photos don't do your inn justice, you are missing out on guests every day. If you would like to get professional pictures taken and need a photographer, contact us. We have a list of recommended inn photographers.

Remember that Platinum members get 25 photos, Gold members get 15 photos, Silver members get 10 photos, and Bronze members get one.

Which room would you rather book?
 


Update your availability now:
Take a few minutes to update your availability and enter inventory covering you through 2009. Thousands of availability searches are being made daily for dates throughout 2009, and guests are currently booking reservations through BedandBreakfast.com and our partner sites for every month of the coming year. Don’t miss out! By getting rates and inventory in the system now, you’ll be able to capture any early bookings.

How to increase extended reservations:
One innkeeper told us this:
"We handle and respond to every reservation personally, even if it's made online. Every reservation is provided with a sample four-day itinerary of activities and sites in the area. This alone has added another night or two to many reservations -- and since the additional nights are booked directly with us, they are commission-free!"

Be sure your future guests know that there is so much to do in your area, a one-night stay is not long enough!

If you have questions or would like a free online reservations consultation, contact Online Reservations Support at 800-GO-B-AND-B (800-462-2632), extension 4; 512-322-2700, extension 4 or Reservations@BedandBreakfast.com.

Innkeeper comments
"When we surveyed our guests asking which enhancements to our website would be the most appreciated, real-time reservations was the No. 1 request. In response, we have changed from RezOvation Desktop and a lag-time availability calendar to RezOvation GT and BedandBreakfast.com Online Reservations. We had great support from the Rezo team converting our system and are happy to be able to meet the desires of our guests!" -- Amy & Dan, Ho’oilo House

"I am very pleased with BedandBreakfast.com Online Reservations and used it frequently, especially in the summer months. It makes for a seamless booking system and saves valuable time on the telephone." -- Suzan Bazon, Bluecrest Bed and Breakfast, Niagara Falls, ON

If you'd like to start getting more exposure via Expedia and hotels.com, sign up today for BedandBreakfast.com Online Reservations! Getting set up is quick and easy, and you'll receive a one-on-one training session to learn the program.



Are you a part of the program but are not getting the exposure you had hoped for? Make sure you have availability loaded into the system.

How to load rates and availability

Adding more rates and room availability is easy! Just take five minutes to log in and enter your rates and inventory into the Online Reservations Manager by following these simple steps:

  1. Log into your Home Base, then click the green Online Reservations Manager button.

  2. Scroll over the Rates/Availability tab and from the dropdown menu, click the room type you want to add to.

  3. Click on the Add/Edit Range button; always click Set New, even if you're entering the same rate you previously had. Make sure that when you're entering your rate, you click on the blue calculator button to enter it. This will calculate your Net Rate for you.

  4. Availability: Always click Set New here as well, even if you're entering the same number as before. Please enter the number of rooms of this type that are available. Set any min/max stays you may have, and choose a date range for the change. If you only want to enter these rates for the weekdays, make sure to uncheck the weekends, and vice versa.

  5. Last, click on the Save Changes button; then remember to blackout any dates that are currently booked to avoid any potential double bookings.


It's that easy! If you have any questions or need assistance loading more inventory, please let us know. We are happy to help you load more room inventory right over the phone. Call us Monday - Friday, 8 a.m. to 5 p.m. CST at 800-462-2632 extension 4.

Online reservations trends

U.S. online travel market slows to single digit growth in 2008: “Annual growth of the U.S. online leisure and unmanaged business travel market will slip to single digits in 2008. This marks the first time online travel growth has fallen below double digits since PhoCusWright began tracking online travel in 1998. While online travel is experiencing the inevitable deceleration of a maturing market, its annual growth will continue to outpace the total travel market through 2010. PhoCusWright's U.S. Online Travel Overview Eighth Edition presents comprehensive analysis and forecasts of the U.S. total and online leisure/unmanaged business travel market.

Key findings include:

  • U.S. leisure/unmanaged business travel bookings will reach nearly $100 billion in 2008, more than one-third of the total travel market, and a 9% increase over 2007.
  • Despite broad economic turmoil, softening consumer spending and declining travel demand, the U.S. online travel market is projected to grow far faster than the total travel market through 2010.
  • Dynamic packaging is experiencing a moderate resurgence as bargain-hungry consumers respond to the "book together and save" proposition.


European online bookings to jump 19% this year: As the European travel industry faces global economic pressure, online booking channels continue to increase market share. Online sales growth for leisure/unmanaged business travel for 2008, projected at 19%, is significantly greater than the 3% rate expected for the European travel industry as a whole. Internet bookings of leisure/unmanaged business travel will represent 29% of the €246 billion European travel industry at the close of 2008, according to the fourth edition of PhoCusWright’s European Online Travel Overview.


Questions? Please send them to Reservations@BedandBreakfast.com.
 

 

This Month's Sponsor

Reviews = Reservations

No doubt about it: travelers want reviews, and they are more likely to stay at an inn that has reviews posted. An easy way to get more reviews on your listing is to add a badge, like the one below, to your website. Log in to your Home Base. Click Reviews, then click Links, Awards and Review Reminders to download the badge and other helpful review tools.

Online Trade Show

Visit our newest vendor member!

Click here to view our Online Trade Show. Are you a vendor? Click here to get featured!

Inns for Sale -- NEW!

Inns for Sale has been redesigned!

SPECIAL INTRODUCTORY OFFER: Sign up for three months, and get three months free! Contact us for details. 800-GO-B-AND-B, Support@BedandBreakfast.com.

New features include:

  • Newly designed listing pages, with large photos, links, and great content.

  • Highly qualified traffic!

  • Excellent search engine optimization.

  • Ongoing marketing support.

  • 24/7 access to update listings and photos.

  • Interactive map search.

  • Video upload.
     

Check it out! Contact us for details: 800-G0-B-AND-B or Support@BedandBreakfast.com.

BedandBreakfast.com Blog

Check out our new blog! BedandBreakfast.com editors regularly post trip reports, B&B specials, and interesting B&B-related tidbits. Sign up to receive updates via email. Who knows? You might soon read about your inn!

Advertising Auctions

Featured Property and Inn of the Month auctions are easy, affordable and effective ways to drive traffic to your website.

Member Information

To update your entry, check your traffic statistics, and renew your membership, please log in with your property ID and password. Don't like your password? Once you're logged in, click "Membership," select "Change Password," and choose another that's easier to remember. More information

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